Sunday, March 4, 2012

GM Daewoo to change name, sell under Chevy brand

SEOUL, South Korea (AP) — GM Daewoo Auto & Technology Co., the South Korean unit of General Motors Co., is changing its name to GM Korea and will sell most of its cars under the Chevrolet brand.

GM Daewoo said Thursday in a statement that all of its new vehicle introductions and changes to existing vehicles this year will be under the Chevrolet nameplate.

The company name change to GM Korea Co. is expected to be completed by March 31. GM Daewoo's board of directors approved the decision Thursday.

The automaker called the name change "globally consistent with all other GM country operations."

A few vehicles, including the Alpheon, a …

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